I loghi danno la possibilità di intuire a prima vista di cosa tratta o si occupa la società che lo usa. Un logo, insomma, è il fulcro di una azienda. Molti sono diventati famosissimi e li riconosciamo anche solo con la coda dell’occhio.
Grazie a software come Photoshop, è possibile creare loghi in maniera semplice, ma se si vuole dar vita a qualcosa di professionale, bisognerà mettere mano ai programmi che trattano di grafica vettoriale. I meno esperti probabilmente non sapranno di cosa sto parlando, per questo spiegherò brevemente le differenze tra immagini vettoriali e bitmap.
Un’immagine bitmap è costituito da una miriade di pixel ordinati in modo tale da formare un immagine, appunto. un immagine vettoriale, invece, è costituita da funzioni matematiche che regolano forma, posizione e colore delle parti che la compongono. Infatti, possiamo dire che le immagini vettoriali hanno risoluzione infinita, visto che possiamo ingrandirle senza mai sgranarle. Per questo motivo i loghi vengono creati con questo genere di formato.
Questa prefazione serviva per introdurvi al servizio che sto per presentarvi: Seeklogo. Trattasi di un motore di ricerca che vi permetterà di scaricare i loghi di diverse migliaia di società. Utilissimo per trovare ispirazione o per qualsiasi altra necessità.
Il sito è minimalista, quindi non troverete impostazioni per una ricerca più mirata, è forse questo l’unico punto debole. per tutto il resto non c’è male, considerando l’enorme database di immagini vettoriali. Non ho trovato difficoltà, a trovare anche loghi appartenenti ad aziende italiane.Insomma, il servizio definitivo per cercare loghi.
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